Solutions > Consulting

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Sales Force Resource Optimization

Optimize the resources of your sales force based on objective methodological criteria

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Solutions > Consulting

Sales Force Resource Optimization

Optimize the resources of your sales force based on objective methodological criteria

arrow

Promotional Gridd
Recommendation

  • iconReview of the product forecast in the promotional grid
  • iconAnalysis of the most profitable products for medical promotion taking into account the surplus
  • iconEfficient allocation of promotional resources by product
  • iconAnalysis of promotion synergy
  • iconOptimized promotional grid recommendation

Volumetric & Multi Variable
Segmentation

  • iconSegmentation of the potential for prescription by market
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Sales Force Sizing

  • iconSegmentation of your portfolio considering all the markets in which you carry out your promotion, weighing the importance of your product on the grid
  • iconDetermination of the optimal size of the sales force to make it profitable for the entire portfolio

Targeting

  • iconMapping of prescribers considering all the markets where you promote your product.
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Geographical Deployment
  • iconLoading of the recommended panel and market sales data into a geolocation software (MAPINFO)
  • iconOptimized design of the sectors considering the potential balance of the physicians and the market potential
  • iconComplete list of sectors and physicians allocated to each sector
  • iconTerritory viewer on Google Earth

Sales Force Resource Optimization is an ideal tool for the Pre-Launch stage.