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Sales Force Resource Optimization
Solutions > Consulting
Sales Force Resource Optimization
Promotional Gridd
Recommendation
Review of the product forecast in the promotional grid
Analysis of the most profitable products for medical promotion taking into account the surplus
Efficient allocation of promotional resources by product
Analysis of promotion synergy
Optimized promotional grid recommendation
Volumetric & Multi Variable
Segmentation
Segmentation of the potential for prescription by market

Sales Force Sizing
Segmentation of your portfolio considering all the markets in which you carry out your promotion, weighing the importance of your product on the grid
Determination of the optimal size of the sales force to make it profitable for the entire portfolio
Targeting
Mapping of prescribers considering all the markets where you promote your product.

Geographical Deployment
Loading of the recommended panel and market sales data into a geolocation software (MAPINFO)
Optimized design of the sectors considering the potential balance of the physicians and the market potential
Complete list of sectors and physicians allocated to each sector
Territory viewer on Google Earth